At Shopify, we want to make commerce better for everyone, everywhere. Shopify has 1,000,000+ merchants in more than 175 different countries and is trusted by many Fortune 500 and emerging brands including GE, Nestle, Unilever, Allbirds, and ColorPop. Shopify is now permanently remote and working towards a future that is digital by design. Learn more about what this can mean for you.
Shopify is looking for a Marketing Program Executive, APAC to help scale our marketing efforts across the region. You will be responsible for supporting the Integrated Marketing Team across APAC with initiatives and programs, by coordinating marketing efforts, implementing strategies, assembling and analysing campaigns, and coordinating meetings with marketing partners and executive team members.
We’re looking for someone energetic and inventive, who thrives at keeping marketing projects impactful, on task and meeting deadlines. Someone who has impeccable organisational and project management skills, strong written and verbal communication skills, and you should be comfortable working in a fast-paced environment.
You will work hand-in-hand with your colleagues in the APAC Integrated Marketing Team to coordinate impactful APAC campaigns. You will also get to connect with our global Go-to-Market teams, to help determine how to make global marketing work best at a regional level. You will bring insight, perspective and data from the region and influence global marketing teams to regionalise marketing to be more effective.
Accountable for coordinating the integrated marketing strategy and execution in APAC, creating efficient working models to bring together global efforts and regional execution including campaign strategy and sales alignment
Working closely with the APAC Integrated Marketing Team and Global Marketing Team to localise campaigns for the APAC region
Assist the APAC Integrated Marketing Team to ensure actions items for each campaign are on track and completed in a timely manner
Liaising with external PR, Brand and Media agencies on campaign requests and briefs
Build and maintain strong relationships with commercial leaders (sales, channels, ecosystem, and global) within Shopify’s APAC team
Able to ensure ongoing alignment and dealing with conflicting priorities, managing urgent timelines, and the ability to do so in a rational, collaborative and effective manner.
Establish new working models and processes within demand generation, i.e. how to work more efficiently and collaboratively with the digital marketing, marketing operations, and international marketing teams.
Develop a deep understanding of the impact of different types of messaging and content throughout the customer journey to help accelerate the buying decision and support the entire customer lifecycle: from acquisition to advocacy
Leverage CRM and performance data to tell a compelling user experience story, track conversion rates across the funnel, by campaign, by tactic, and make improvements to how we think about and execute integrated marketing campaigns.
Foster a culture of critical thinking and healthy debate to ensure we’re focusing on the right things at the right time.
Responsible for managing budgets, invoice processing and working with global teams to ensure regional marketing meets our regional goals and targets
Strong storytelling and presentation skills, as you will share and discuss the business at large as well as the impact of our APAC Integrated marketing programs to the business and bottom line.
We understand that applying to a new role takes time and effort, and we thank you for this. If your experience is this close then please do consider applying.
This posting will close Friday 01 October 2021 at 5pm AEST.
At Shopify, we are committed to building and fostering an environment where our employees feel included, valued, and heard. Our belief is that a strong commitment to diversity and inclusion enables us to truly make commerce better for everyone. We strongly encourage applications from Indigenous peoples, racialized people, people with disabilities, people from gender and sexually diverse communities and/or people with intersectional identities.