Marketing Manager, ANZ

Date Posted: Posted30 days ago
Salary:
Sydney NSW•Remote

Job Description

Jellysmack is the global creator company that detects and develops the world's most talented video creators on social media. We're an optimistic crew who naturally goes the extra mile, has a glass-half-full mindset, and sees challenges as opportunities. We look for positive people who think outside the box, are inventive, bold, lead change, and believe that teamwork matters.

Team culture:

The Creator Partnership Team is a small, close-knit group passionate about the industry's latest trends and strategies. The team is devoted to signing the best video content creators and helping them be successful across all social media platforms. As a result, we have a unique ability to link marketing influencers with performance marketing and real ROI. To sum up, we have a win-win attitude and a hunger to meet and exceed our goals! Do you have what it takes to be a part of our team?

Summary:

As the Marketing Manager for Australia & New Zealand, you will be responsible for implementing the company’s global marketing strategy for the region. In addition, you will develop unique marketing strategies and tactics to build the company’s brand awareness with social media creators specifically for the territory. You will lead marketing for the region and be responsible for bringing the unique cultural perspective of the territory to your marketing programs, ensuring the growth and success of the Creator program in ANZ, and supporting the company’s global growth goals.

Responsibilities:

You will be responsible for developing and driving the implementation of all marketing programs in ANZ. Specific focus areas include brand advertising and media, sponsorships, event marketing, experiential campaigns, event marketing, creator gifting, website content, and public relations. You will also be responsible for creating all presentation materials or tailoring them for local market needs.

You will report to the Country Manager and be a direct member of the Jellysmack APAC Creator Partnership Team. To ensure your strategy and tactics align with the company’s global marketing plan, you will have a dotted line reporting structure and work extremely closely with the regional marketing team based in Singapore. You will also work cross-functionally with every department in the organization, including Creative Services, Performance Marketing, Human Resources, Data/Analytics, Acquisition Media, Product Development, Operations, and IT. You’ll be tasked with building strong relationships across the company to see your marketing programs through to completion. You will play a key role in identifying and managing external agencies for local copywriting, translation, production, and other services that may be needed to bring your local marketing campaigns to life.

The goals of this role are to drive brand awareness, new creator signings, and build affinity for Jellysmack in the local market. Given the strategic nature of this role, qualified candidates must have both solid qualitative and quantitative skills. This individual must be an amazing communicator who quickly creates relationships and has a keen eye for detail.

The ideal candidate for this position is an accomplished marketing executive with extensive experience in all aspects of marketing, including brand building and strategic positioning, digital marketing campaigns, sponsorships and media buys, public relations, event marketing, retention marketing, social media, and experiential marketing. Given the global nature of the company, we are looking for an individual who is flexible working with partners in different time zones and is willing to travel for business on occasion.

Requirements:

  • Degree in Business, Marketing or equivalent
  • Minimum 3 years of marketing experience, mostly in a media, technology, social media, or a brand marketing role.
  • Marketing generalist with a broad range of experience, preferably in the fields of digital media, brand marketing, or social media marketing.
  • A deep knowledge of local marketing opportunities and consumer preferences for the region.
  • Experience working in marketing for a global organization with regional marketing teams is preferable.
  • Strong partner skills with the ability to develop relationships easily.
  • Excellent communication and written skills with the ability to localize marketing materials.
  • A self-starter with the ability to prioritize their work, identify problems, develop solutions, and share information with relevant partners to bring about timely resolutions.
  • Able to cope with job pressure and changes to projects or timelines.
  • A passion for video content, creators, entertainment, and technology

Our "Work from Anywhere" philosophy:

Jellysmack believes in a flexible work environment in which anyone can work from anywhere. This is why we've implemented our flexible location philosophy, meaning you get the best of both worlds: you can choose to work from home and / or from our offices in Paris, New York, Los Angeles, Corti and Australia.

Perks at Jellysmack:

  • Healthcare coverage
  • Clubs (cooking, art, talks, sports)
  • Paid volunteering: 1 day dedicated to supporting a cause of your choice
  • Wellness (fitness, yoga, meditation)
  • ‘Work from Anywhere’ office set up allowance (~USD 300)


The Jellysmack difference:

Jellysmack's story started in 2016, and since then, our unrivaled platform optimizes and distributes video content across social media platforms and allows creators to reach genuine new fans with zero effort.

We are the only company building the hyper-engaged communities that every creator dreams of because, first and foremost, we are creators too.

Currently home to over 350 influential Creators, including PewDiePie, MrBeast, Brad Mondo, Bailey Sarian, and Emmymade, Jellysmack optimizes, operates, and distributes creator-made video content to Facebook, Instagram, Snapchat, TikTok, Twitter, and YouTube. The company's creator strategy builds upon its success in scaling its own original content channels in beauty ("Beauty Studio"), soccer ("Oh My Goal"), gaming ("Gamology"), and more.

Through the power of our data, we maximize reach and revenue so our creators can stay focused on their passion—creating the best content and entertaining fans around the world. We turn that passion into a brand and that brand into an empire.


Our commitment to diversity and inclusion

At Jellysmack, we believe that the best ideas come from the diverse cultures of our team members. Our commitment to inclusion across race, gender, age, religion, identity, and experience drives us forward every day. Creating a work culture that is safe and comfortable for our people to flourish is our main focus.

Ready to be part of a great human adventure? We're dedicated to making the best working environment possible for our people. All you have to do is apply; we are ready to let you show off your talent!

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Job Detail

  • Job Id
    c539c42f274a48e3
  • Location
    Sydney NSW•Remote
  • Company
  • Type
    Private
  • Employment Status
    Permanent
  • Positions
    Available
  • Career Level
    Experience
  • Gender
    Male/Female

Contact

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